Diageo

brand-overview

The House of Guinness refers to the portfolio of entities, products, and brand assets built around one of the world’s most recognizable dark stouts. Historically rooted in Dub...

business

The term Guinness heirs refers to the descendants and legal beneficiaries of the Guinness family who, through trusts and shareholdings, remain central to the governance and long...

business-and-finance

George Clooney’s entry into tequila began with Casamigos, a brand he launched in 2013 with friends Rande Gerber and Mike Meldman. The brand quickly became one of the fastest-g...

brands

The question of who owns Ciroc is best answered in layers: the brand was founded by rapper Sean Combs (Diddy) and was originally produced under a licensing and distribution agre...

Status Updates

Guinness is no longer a family-owned business in the legal sense. The original Guinness family no longer controls the company day‑to‑day; the brand is part of Diageo, a publ...